Q & A Research, Inc. offers broad-based experience across many methods and industries, allowing us to identify the appropriate methodology to meet your study objective within the time and budget allotted.
Qualitative Services
Q & A staff travel the country to conduct in-depth interviews, dyads, triads, mini-groups and traditional focus groups in both English and Spanish.
In addition, Q & A hosts online bulletin boards, which is often a time and cost-saving way approach to handling your qualitative needs.
Quantitative Services
Q & A Research, Inc. has extensive experience designing, implementing and managing the following types of quantitative surveys:
- Telephone interviewing (CATI)
- Web studies
- Mail surveys
- Mall, store, trade show and theme park intercepts
- Central location pre-recruits
- Home use tests
- Mystery shopping
- Remote location interviews
Data Processing and Management Services
Timely information is essential to making good decisions quickly. Q & A Research, Inc. has the tools to put accurate information into your hands fast.
Q & A provides the following in-house data processing and management services:
- Data entry
- Survey scanning
- Database management
- Coding
- Tabulation
Statistical Services
Q & A Research offers clients a full complement of multivariate statistical techniques to address more complex objectives, such as market segmentation, forecasting, and predicting and explaining behavior. The following are among the many statistical services we offer:
- Discrete choice modeling
- Regression analysis
- Factor analysis
- Logistic regression
- Segmentation analysis
- CART & CHAID
- Perceptual maps
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